Have you been charged with delivering your first sales presentation? Depending on your skill level and training, presenting ideas and solutions to a large group can create an adrenaline rush, anxiety and anticipation. Follow these recommendations from the leading sale professionals to ensure your presentation is a huge success.
The fundamental rule in delivering a winning sales presentation is to plan and be prepared well in advance. Start by truly understanding the product, service and solution you’re presenting. Knowing your material inside and out will not only help calm your nerves, it will add confidence and authenticity to your presentation. Contrary to popular belief, it’s not the most dynamic speakers that convert prospect to customer, but the most authentic and likeable speakers that deliver their presentation with confidence and grace.
After preparing your presentation, rehearse in front of a mirror or a trusted friend or colleague. Be open to constructive criticism. Deliver your information with a controlled and deliberate tone. Be prepared to stop and ask questions as they arrive and get back on topic as quickly as possible. The questions prospect pose will better help you understand their concerns and needs. Arrive early to the conference room or office and make a dry run of your presentation to ensure your sound, software and lighting is functioning properly. Prepare handouts well in advance. Do not read from your Power Point. This is the fastest way to lose an audience. Use the slides merely as prompts for your points and topics.
The most important thing to wear to a presentation is a genuine smile and quiet self-confidence. You only have one opportunity to make a first impression. Take advantage of the awesome deals offered by Groupon coupons and invest in a well-tailored professional suit or jacket and trousers from the huge selection available from Ann Taylor. Leave the bling, excess make-up and loud prints for the weekend. Be confident, be strong and you’ll nail the presentation. Best of luck to you!